Friday, July 8 2005 19:20 Hrs (IST) - World Time -

Canada: Project Pyasa, Inc launches a new service to rent Indian or Bollywood DVDs online in Canada. Operating as Pyasa.ca, the company brings bollywood movies to the ever increasing Indo-Canadian population right across Canada.

The service is especially invaluable to the fans of Bollywood movies living in small town or rural Canada. With Pyasa.ca's monthly subscription and no late fees model, a new level of convenience is introduced to this marketplace.

Pyasa.ca will be the largest library of Indian movies in Canada. "We are scouring suppliers in India, Pakistan, Sri Lanka and elsewhere to assemble the largest library of Bollywood DVDs in Canada" says Kaushik Vyas of Project Pyasa.

"Older movies are hard to find on DVD, and distributors have to convert VHS tapes to DVD, especially for us". "Unfortunately, this takes time" adds Kaushik.

Pyasa.ca is a secure e-commerce site that gives the visitor full access to browse the movie database. However, only members can have a wishlist. DVDs are automatically assigned to members on a first-come-first-serve basis.

Members receive three DVDs at joining, which can be viewed at their own convenience. The member can return watched movies in a pre-paid round-trip envelope. The system assigns the next available movie from the members wishlist and so goes the rotation.

Members can watch unlimited number of movies, for a flat monthly subscription fee. Project Pyasa, Inc, operates as Pyasa.Ca, and is a private federally incorporated company in Markham, ON. It provides Indian / Bollywood DVD rentals online, from the latest releases to the golden classics.