Bangalore: Global Internet firm Yahoo! on August 14 said it plans to ride on India's mobile explosion to
drive growth for its products and services in the country.
"One of the key areas in India is mobile space. It is different here than in other countries where
communication is largely through PC's. Here the growth in mobile phones and other devices will drive
the way information is accessed," Yahoo! Inc co-founder and chief David Filo told reporters at the
inauguration of its software development centre.
Asserting that India offered a different "perspective", Filo said it would also help in understanding similar
markets like Japan and Korea, where mobile penetration is high.
The mobile subscriber base is growing at 1.5 million every month in India and experts indicate that this
would surpass the growth of China in future.
Among the services and products being offered to mobile subscribers, he said, include ring tones,
pictures and images, messengers, music and accessing email, among others.
"The growth here will be added by mobile subscribers, which India is adding phenomenally…and it is
one of the reasons why we have set up our development centre in India, which gives us a different
perspective than in the US," Filo, who was optimistic about the Indian operations said.
He said Yahoo! was adding over 200 million new users every month thanks to the rapid penetration of
Internet in developing countries.
PTI