Bangalore: Wipro Technologies on November 19 announced that it would partner with Artesia Technologies Inc, a leading provider of enterprise Digital Asset Management (DAM) solutions, to deliver comprehensive rich-media content management solutions to Wipro's customers worldwide.

Wipro would offer its integrated solutions to media companies in North America and Europe and would be the first partner of Artesia Technologies in the Asia-Pacific region for implementing Artesia's DAM solution, the company said in a statement.

Digital Asset Management solutions are now key for organisations to exploit their disparate media assets and re-purpose them, Manoj Punja, vice-president, Corporate Vertical, Wipro Technologies, said.

"The relationship reinforces our commitment to providing world-class solutions for our clients in the Media and Entertainment industry," he said.

PTI